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hot juice
financials / private + confidential
the five-year plan

Revenue from month one.
Five engines compounding.

year one is the investing year, modest by design. then five engines compound across three studio locations and an owned production slate.
$33M
year-five revenue
$20M
year-five ebitda
61%
year-five margin
$95M
5yr cumulative rev
~$8M
the build raise
$3M to $33M in five years
$0M$10M$20M$30M$3Myr1$13Myr2$20Myr3$25Myr4$33Myr5
$ in millionsyr1yr2yr3yr4yr5
agency2.075.619.2612.9516.66
studios (1-3 locations)0.717.027.887.887.88
events / flagship0.140.311.151.943.17
production0.000.401.302.645.50
ownership circle dues0.000.000.040.080.11
total revenue2.9213.3419.6525.4933.33
total costs(3.09)(5.33)(8.05)(10.92)(13.08)
ebitda(0.17)8.0111.5914.5720.25
ebitda margin60%59%57%61%
the exit

creator-media and studio assets trade at roughly 8 to 12x ebitda. on year-four ebitda of $14.6m, that implies an enterprise value of roughly $115m to $175m, a viable exit window in years three to four. owned ip and the building are upside to that range.

the full working model / 60 months / private + confidential
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hot juice studios / private + confidential / not for distribution